Co-Founder

Gaby Contreras, Your Brand Architect

Creative Director and Content Editor

Hey, I'm Gaby

With over 6 years of experience, I lead creative direction at Fifth Arc - where strategy and storytelling converge to build brands that are as high-converting as they are emotionally resonant. I’ve worked with multiple 7-figure brands across build, growth, and launch, bringing vision to life through cohesive visuals, refined messaging, and intelligent brand systems.

Content isn’t just pictures on a feed.
It’s not random videos for the sake of staying visible.
It’s your message, your positioning, and the trust that keeps people coming back, even when they’re not ready to buy, yet.

Strategy, direction, and execution are what make content work.
They turn followers into qualified leads, and ideas into stories that build real connection.
At Fifth Arc, we research your niche and target audience, ideate, script, and brief you on concepts, and edit all content for you so every piece of content you put out does a job, not just fill a slot.

FIFTH ARC.

WE CREATE CONTENT THAT ATTRACTS

WE CREATE CONTENT THAT ATTRACTS

AND BUILD SYSTEMS THAT CONVERT

AND BUILD SYSTEMS THAT CONVERT

Work With Us

Your Brand,
Better Systems

+80%

Time Saved

Growth Engineered

Growth Engineered

Growth Engineered

Our mission is to help entrepreneurs, coaches, and creators take control of their business growth by providing a clear strategy, standout content direction, scroll stopping posts and a seamless back-end system for capturing leads, automating workflows, and scaling with confidence.

Our mission is to help entrepreneurs, coaches, and creators take control of their business growth by providing a clear strategy, standout content direction, scroll stopping posts and a seamless back-end system for capturing leads, automating workflows, and scaling with confidence.

Our mission is to help entrepreneurs, coaches, and creators take control of their business growth by providing a clear strategy, standout content direction, scroll stopping posts and a seamless back-end system for capturing leads, automating workflows, and scaling with confidence.

Content + Funnels =

Conversion

With ongoing improvements and new strategies based on real results, we make sure your systems and content evolve with your brand and keep you ahead of the curve.

Together, we build a seamless system that delivers aligned, strategic content and backend support - so you attract the right audience, convert more leads, and grow with clarity and confidence.

BENEFITS

The Fifth Arc. Journey

Our studio brings together clear strategy, standout content, and smart backend systems to help you attract the right audience, build trust, and scale your business sustainably.

Set Clear Goals

Qualify Leads & Convert

Qualify Leads & Convert

Brand Identity

Strategic Direction

Direct Audience Into Funnel

Build Audience Trust

Funnel & Backend Build

Content Execution

FEATURES

From smart funnels and seamless automations to clear content strategy and execution, every part of Fifth Arc is designed to help you attract the right audience, convert consistently, and scale your business without chaos.

Who

Who

This Is Perfect For

This Is Perfect For

Business Owners

Busy owners who want systems that run smooth and convert without them doing all the heavy lifting.

Influencers

Creators with an audience who need funnels, lead gen, and monetisation systems to turn attention into income.

Youtubers

Video-first brands who want to capture viewers, automate follow-ups, and grow beyond ad revenue.

Agencies

Teams that need backend systems to handle client onboarding, booking, payments, and scaling without chaos.

Coaches

Experts ready to move from 1:1 burnout to scalable offers with smart funnels and automated nurturing.

Saaspreneurs

Tech founders who need sleek backend flows for trials, demos, and upsells that convert users to paid.

Creators

Brands built on storytelling that want systems and automations to turn fans into loyal customers.

Trainers

Service pros who need reliable booking, payments, and follow-up so they spend less time chasing clients.

Affiliates

Marketers who want high-converting funnels and automated systems to capture, track, and scale commission deals.

Business Owners

Busy owners who want systems that run smooth and convert without them doing all the heavy lifting.

Coaches

Experts ready to move from 1:1 burnout to scalable offers with smart funnels and automated nurturing.

Creators

Brands built on storytelling that want systems and automations to turn fans into loyal customers. to capture viewers, automate follow-ups, and grow beyond ad revenue.

Business Owners

Busy owners who want systems that run smooth and convert without them doing all the heavy lifting.

Coaches

Experts ready to move from 1:1 burnout to scalable offers with smart funnels and automated nurturing.

Creators

Brands built on storytelling that want systems and automations to turn fans into loyal customers. to capture viewers, automate follow-ups, and grow beyond ad revenue.

SERVICES

All in One Place

SERVICES

All in One Place

SERVICES

All in One Place

Brand & Growth Strategy

Brand & Growth Strategy
Brand & Growth Strategy

We work with you to define your vision, ideal audience, offers, and positioning. You’ll get a clear roadmap for how your brand will attract the right people, stand out in your market, and scale with confidence.

We work with you to define your vision, ideal audience, offers, and positioning. You’ll get a clear roadmap for how your brand will attract the right people, stand out in your market, and scale with confidence.

We work with you to define your vision, ideal audience, offers, and positioning. You’ll get a clear roadmap for how your brand will attract the right people, stand out in your market, and scale with confidence.

Content Direction & Planning

Content Direction & Planning
Content Direction & Planning

We craft a custom content plan that aligns with your brand voice, audience needs, and goals. This includes what to post, where to post it, and how to keep it consistent so you stay top of mind and build real trust.

We craft a custom content plan that aligns with your brand voice, audience needs, and goals. This includes what to post, where to post it, and how to keep it consistent so you stay top of mind and build real trust.

We craft a custom content plan that aligns with your brand voice, audience needs, and goals. This includes what to post, where to post it, and how to keep it consistent so you stay top of mind and build real trust.

Content Execution

Content Execution
Content Execution

We handle or guide the creation of scroll-stopping content that actually connects. From short-form videos to scripts and re-purposing, we make sure your message is seen and your audience knows why you’re the one to trust.

We handle or guide the creation of scroll-stopping content that actually connects. From short-form videos to scripts and re-purposing, we make sure your message is seen and your audience knows why you’re the one to trust.

We handle or guide the creation of scroll-stopping content that actually connects. From short-form videos to scripts and re-purposing, we make sure your message is seen and your audience knows why you’re the one to trust.

Funnel Design & Build

Funnel Design & Build
Funnel Design & Build

We design and fully build done-for-you funnels that lead prospects step-by-step from first touchpoint to booking or purchase. No more dead ends, just clear pathways that turn attention into action.

We design and fully build done-for-you funnels that lead prospects step-by-step from first touchpoint to booking or purchase. No more dead ends, just clear pathways that turn attention into action.

We design and fully build done-for-you funnels that lead prospects step-by-step from first touchpoint to booking or purchase. No more dead ends, just clear pathways that turn attention into action.

Lead Generation Systems

Lead Generation Systems
Lead Generation Systems

We set up quizzes, opt-ins, lead magnets and application flows that attract high-quality leads and qualify them automatically, so you spend less time on people who aren’t a fit and more time on those ready to work with you.

We set up quizzes, opt-ins, lead magnets and application flows that attract high-quality leads and qualify them automatically, so you spend less time on people who aren’t a fit and more time on those ready to work with you.

We set up quizzes, opt-ins, lead magnets and application flows that attract high-quality leads and qualify them automatically, so you spend less time on people who aren’t a fit and more time on those ready to work with you.

CRM Setup & Management

CRM Setup & Management
CRM Setup & Management

We implement a smart CRM that keeps your contacts, pipelines, and deals organised and visible at every stage. You’ll always know where your leads are and what needs to happen next.

We implement a smart CRM that keeps your contacts, pipelines, and deals organised and visible at every stage. You’ll always know where your leads are and what needs to happen next.

We implement a smart CRM that keeps your contacts, pipelines, and deals organised and visible at every stage. You’ll always know where your leads are and what needs to happen next.

Automations & Workflows

Automations & Workflows
Automations & Workflows

We build powerful automations that handle repetitive tasks like email nurture sequences, SMS reminders, and DMs. That means more follow-ups, more conversions, and more time back in your day.

We build powerful automations that handle repetitive tasks like email nurture sequences, SMS reminders, and DMs. That means more follow-ups, more conversions, and more time back in your day.

We build powerful automations that handle repetitive tasks like email nurture sequences, SMS reminders, and DMs. That means more follow-ups, more conversions, and more time back in your day.

Booking & Calendar Integration

Booking & Calendar Integration
Booking & Calendar Integration

We set up seamless booking systems that sync with your calendar, send confirmations, and automate reminders. No more chasing people or double bookings, just smooth, professional scheduling.

We set up seamless booking systems that sync with your calendar, send confirmations, and automate reminders. No more chasing people or double bookings, just smooth, professional scheduling.

We set up seamless booking systems that sync with your calendar, send confirmations, and automate reminders. No more chasing people or double bookings, just smooth, professional scheduling.

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Years of experience

With over 6 years of experience, I lead creative direction at Fifth Arc - where strategy and storytelling converge to build brands that are as high-converting as they are emotionally resonant

0%
0%
Time Saved Creating Content

We plan, prepare, and edit your content so you can focus on your business while we take care of the rest.

0+
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Figure Brands

Worked with multiple 7-figure brands across build, growth, and launch, bringing vision to life through cohesive visuals, refined messaging, and intelligent brand systems.

0+
Years of experience

With over 6 years of experience, I lead creative direction at Fifth Arc - where strategy and storytelling converge to build brands that are as high-converting as they are emotionally resonant

0%
Time Saved Creating Content

We plan, prepare, and edit your content so you can focus on your business while we take care of the rest.

0+
Figure Brands

Worked with multiple 7-figure brands across build, growth, and launch, bringing vision to life through cohesive visuals, refined messaging, and intelligent brand systems.

WHY CHOOSE US

Content, Funnels, & Automation

We combine proven strategy, standout content direction, and streamlined backend systems to help you attract better leads, convert more consistently, and scale without chaos.

WHY CHOOSE US

Content, Funnels, & Automation

We combine proven strategy, standout content direction, and streamlined backend systems to help you attract better leads, convert more consistently, and scale without chaos.

Done-for-You Content Meets

Done-for-You Systems

Our smart systems and clear strategy give you actionable insights into what’s working, from lead generation to funnel conversions, so you can make better decisions and scale with confidence.

Real-Time info

helping you make informed decisions and avoid overspending

Conversion Uplift

+0%
+0%

Your systems can increase average audience and engagement growth by 20% within 1 month. Conversion rates by 20–30% with a fully built funnel and automated follow-ups that capture more leads and close more deals.

Content That Converts
Content That Converts

We help you map out, create, and execute content that attracts the right audience and builds trust. Every piece works hand-in-hand with your funnel and systems to move people from curious to committed.

We help you map out, create, and execute content that attracts the right audience and builds trust. Every piece works hand-in-hand with your funnel and systems to move people from curious to committed.

0%

Time saved each week by planning and repurposing content

0%

Time saved chasing up leads

Trend Predictions

We use advanced analytics and real-time insights to predict upcoming social media trends, so you stay ahead of the curve and make strategic content decisions that expand your reach and build trust.

0%
0%

Time Saved qualifying leads

0%

gain clear content direction and plan within 2 weeks

Enhance Growth Strategy
Enhance Growth Strategy

With clear direction, trend-backed insights, and streamlined systems, you turn content into predictable growth instead of guesswork

With clear direction, trend-backed insights, and streamlined systems, you turn content into predictable growth instead of guesswork

TESTIMONIALS

Client Experiences

See how our customers are achieving their goals with our solutions. Read their experiences and success stories.

TESTIMONIALS

Client Experiences

See how our customers are achieving their goals with our solutions. Read their experiences and success stories.

TESTIMONIALS

Client Experiences

See how our customers are achieving their goals with our solutions. Read their experiences and success stories.

"Working with Gaby is an absolute delight. She is fun, innovative, creative and knows what the consumer wants. I am grateful for her support and expertise in our business"

Tracy Duhs

Modern Wellness Advocate & Hydration Educator

"Working with Gaby is an absolute delight. She is fun, innovative, creative and knows what the consumer wants. I am grateful for her support and expertise in our business"

Tracy Duhs

Modern Wellness Advocate & Hydration Educator

"Working with Gaby is an absolute delight. She is fun, innovative, creative and knows what the consumer wants. I am grateful for her support and expertise in our business"

Tracy Duhs

Modern Wellness Advocate & Hydration Educator

"Creative strategist and content creator Gaby Contreras was awesome to work with!For the past 14 months, I’ve been struggling with my social media content for my business. Gaby delivered me engaging and informative content, with a phenomenal guideline format to help me get on the right path. She understood how I want to go about my marketing in an authentic way. Our valuable discussions left a positive impact with me.I highly recommend her to anyone. Thank you again Gaby!"

Ruben Borges

Personal Trainer & Gym Owner

"Creative strategist and content creator Gaby Contreras was awesome to work with!For the past 14 months, I’ve been struggling with my social media content for my business. Gaby delivered me engaging and informative content, with a phenomenal guideline format to help me get on the right path. She understood how I want to go about my marketing in an authentic way. Our valuable discussions left a positive impact with me.I highly recommend her to anyone. Thank you again Gaby!"

Ruben Borges

Personal Trainer & Gym Owner

"Creative strategist and content creator Gaby Contreras was awesome to work with!For the past 14 months, I’ve been struggling with my social media content for my business. Gaby delivered me engaging and informative content, with a phenomenal guideline format to help me get on the right path. She understood how I want to go about my marketing in an authentic way. Our valuable discussions left a positive impact with me.I highly recommend her to anyone. Thank you again Gaby!"

Ruben Borges

Personal Trainer & Gym Owner

We combine sharp strategy, scroll-stopping content, smart funnels, and seamless backend systems - so you show up consistently, attract the right leads, and convert with ease.

Gaby Contreras

Fifth Arc, Co-founder

Gaby is a creative GENIUS when it comes to video editing and strategy 😍She has a way of turning ideas into visually dope stories that truly connect with my audience. Her attention to detail, edits + ability to craft engaging content make her an absolute game-changer! And she’s just fun to work with."

Anna Nassery

Founder and CEO of Lumina

Gaby is a creative GENIUS when it comes to video editing and strategy 😍She has a way of turning ideas into visually dope stories that truly connect with my audience. Her attention to detail, edits + ability to craft engaging content make her an absolute game-changer! And she’s just fun to work with."

Anna Nassery

Founder and CEO of Lumina

Gaby is a creative GENIUS when it comes to video editing and strategy 😍She has a way of turning ideas into visually dope stories that truly connect with my audience. Her attention to detail, edits + ability to craft engaging content make her an absolute game-changer! And she’s just fun to work with."

Anna Nassery

Founder and CEO of Lumina

"I already had an active online presence before working with Gaby, but I needed an outside perspective to refine my content structure and brand flow as I expanded. Gaby brought incredibly valuable insight and clarity to the table and I’m so grateful to have her in my corner as I grow."

Matt Campoli

Co-founder of The Coffee Party

"I already had an active online presence before working with Gaby, but I needed an outside perspective to refine my content structure and brand flow as I expanded. Gaby brought incredibly valuable insight and clarity to the table and I’m so grateful to have her in my corner as I grow."

Matt Campoli

Co-founder of The Coffee Party

"I already had an active online presence before working with Gaby, but I needed an outside perspective to refine my content structure and brand flow as I expanded. Gaby brought incredibly valuable insight and clarity to the table and I’m so grateful to have her in my corner as I grow."

Matt Campoli

Co-founder of The Coffee Party

Co-Founder

Gaby Contreras, Your Brand Architect

Gaby Contreras, Your Brand Architect

Creative Director and Content Editor

Creative Director and Content Editor

Hello I 'm Gaby

With over 6 years of experience, I lead creative direction at Fifth Arc - where strategy and storytelling converge to build brands that are as high-converting as they are emotionally resonant. I’ve worked with multiple 7-figure brands across build, growth, and launch, bringing vision to life through cohesive visuals, refined messaging, and intelligent brand systems.

Content isn’t just pictures on a feed.
It’s not random videos for the sake of staying visible.
It’s your message, your positioning, and the trust that keeps people coming back, even when they’re not ready to buy, yet.

Strategy, direction, and execution are what make content work.
They turn followers into qualified leads, and ideas into stories that build real connection.
At Fifth Arc, we research your niche and target audience, ideate, script, and brief you on concepts, and edit all content for you so every piece of content you put out does a job, not just fill a slot.

Content isn’t just pictures on a feed.
It’s not random videos for the sake of staying visible.
It’s your message, your positioning, and the trust that keeps people coming back, even when they’re not ready to buy, yet.

Strategy, direction, and execution are what make content work.
They turn followers into qualified leads, and ideas into stories that build real connection.
At Fifth Arc, we research your niche and target audience, ideate, script, and brief you on concepts, and edit all content for you so every piece of content you put out does a job, not just fill a slot.

Content Execution

Editor

Branding

Voicing

Creative

Social Media Manager

Co-Founder

Leon Spinks,
Your Funnel & Automation Expert

Leon Spinks,
Your Funnel & Automation Expert

Streamlining business back-ends

Streamlining business back-ends

Hey! I'm Leon

Funnel & Systems Engineer


I build the back-end engines that keep brands running with precision. From smart systems to automations and funnels, I design scalable infrastructure that turns attention into action - so growth happens without the chaos.

A funnel isn’t just a ‘lead gen trick.’
A CRM isn’t just another tool.
Automations aren’t just shiny buttons to click.
They’re the backbone of brands that become untouchable in their niche.

They’re how you stop losing leads, how you qualify people before they waste your time, and how you scale without drowning in the mess behind the scenes.

They deserve clear strategy, sharp content direction, and a done-for-you backend that handles 80% of the work, so they can focus on showing up, serving clients, and growing with confidence.

Whether you want us to map your message, direct your content, build your funnel, or run the systems that tie it all together, Fifth Arc is the partner that makes scaling simple.

A funnel isn’t just a ‘lead gen trick.’
A CRM isn’t just another tool.
Automations aren’t just shiny buttons to click.
They’re the backbone of brands that become untouchable in their niche.

They’re how you stop losing leads, how you qualify people before they waste your time, and how you scale without drowning in the mess behind the scenes.

They deserve clear strategy, sharp content direction, and a done-for-you backend that handles 80% of the work, so they can focus on showing up, serving clients, and growing with confidence.

Whether you want us to map your message, direct your content, build your funnel, or run the systems that tie it all together, Fifth Arc is the partner that makes scaling simple.

Automations

Web design

Funnel Builder

Back End

Lead Capture

Co - founder

Leon Spinks, Funnel & Automation Expert

Streamlining business back-ends

Hello! I'm Leon

Funnel & Systems Engineer


I build the back-end engines that keep brands running with precision. From smart systems to automations and funnels, I design scalable infrastructure that turns attention into action - so growth happens without the chaos.

A funnel isn’t just a ‘lead gen trick.’
A CRM isn’t just another tool.
Automations aren’t just shiny buttons to click.
They’re the backbone of brands that become untouchable in their niche.

They’re how you stop losing leads, how you qualify people before they waste your time, and how you scale without drowning in the mess behind the scenes.

They deserve clear strategy, sharp content direction, and a done-for-you backend that handles 80% of the work, so they can focus on showing up, serving clients, and growing with confidence.

Whether you want us to map your message, direct your content, build your funnel, or run the systems that tie it all together, Fifth Arc is the partner that makes scaling simple.

HELP CENTER

Your Guide to Quick Solutions

Explore our comprehensive Help Center for easy access to troubleshooting tips, FAQs, and step-by-step guides.

What is Fifth Arc

Fifth Arc is a growth systems studio designed to help founders, coaches, and creators attract, qualify, and convert leads with ease. With services like brand and growth strategy, content direction and execution, smart funnels, and backend automations, we simplify how you manage your audience and systems so you can scale your business without the chaos.

What makes us different?

Most agencies focus on either content or backend — we’re a studio that does both, strategically. That means no disconnect between your message and your systems. As a studio, you get an invested team behind you that aligns your content, funnels, and automations so they actually work together and drive real growth.

What if I already have good content or backend systems built?

No problem - we’re flexible. If you’ve already got strong content or a solid backend in place, we won’t fix what isn’t broken. We can plug into your existing setup and offer support where it’s needed most - whether that’s refining your content strategy, upgrading your funnel, improving automation, or handling ongoing creative direction. We also offer standalone services if you’re just looking for one piece of the puzzle.

Who is this for?

We're built for ambitious creators, coaches, and businesses ready to invest in high-converting systems and standout content. If you're looking to grow with clarity and confidence, you’re our people.

Do I need to be on camera?

Only if you want to. We tailor content to your comfort zone - whether that’s short-form video, voiceovers, animated visuals, or written storytelling.

How do we get started?

Start by filling out our short application. If we’re a fit, we’ll hop on a call to map out your goals and build a custom growth plan.

HELP CENTER

Your Guide to Quick Solutions

Explore our comprehensive Help Center for easy access to troubleshooting tips, FAQs, and step-by-step guides.

What is Fifth Arc

Fifth Arc is a growth systems studio designed to help founders, coaches, and creators attract, qualify, and convert leads with ease. With services like brand and growth strategy, content direction and execution, smart funnels, and backend automations, we simplify how you manage your audience and systems so you can scale your business without the chaos.

What makes us different?

Most agencies focus on either content or backend — we’re a studio that does both, strategically. That means no disconnect between your message and your systems. As a studio, you get an invested team behind you that aligns your content, funnels, and automations so they actually work together and drive real growth.

What if I already have good content or backend systems built?

No problem - we’re flexible. If you’ve already got strong content or a solid backend in place, we won’t fix what isn’t broken. We can plug into your existing setup and offer support where it’s needed most - whether that’s refining your content strategy, upgrading your funnel, improving automation, or handling ongoing creative direction. We also offer standalone services if you’re just looking for one piece of the puzzle.

Who is this for?

We're built for ambitious creators, coaches, and businesses ready to invest in high-converting systems and standout content. If you're looking to grow with clarity and confidence, you’re our people.

Do I need to be on camera?

Only if you want to. We tailor content to your comfort zone - whether that’s short-form video, voiceovers, animated visuals, or written storytelling.

How do we get started?

Start by filling out our short application. If we’re a fit, we’ll hop on a call to map out your goals and build a custom growth plan.

HELP CENTER

Your Guide to Quick Solutions

Explore our comprehensive Help Center for easy access to troubleshooting tips, FAQs, and step-by-step guides.

What is Fifth Arc

Fifth Arc is a growth systems studio designed to help founders, coaches, and creators attract, qualify, and convert leads with ease. With services like brand and growth strategy, content direction and execution, smart funnels, and backend automations, we simplify how you manage your audience and systems so you can scale your business without the chaos.

What makes us different?

Most agencies focus on either content or backend — we’re a studio that does both, strategically. That means no disconnect between your message and your systems. As a studio, you get an invested team behind you that aligns your content, funnels, and automations so they actually work together and drive real growth.

What if I already have good content or backend systems built?

No problem - we’re flexible. If you’ve already got strong content or a solid backend in place, we won’t fix what isn’t broken. We can plug into your existing setup and offer support where it’s needed most - whether that’s refining your content strategy, upgrading your funnel, improving automation, or handling ongoing creative direction. We also offer standalone services if you’re just looking for one piece of the puzzle.

Who is this for?

We're built for ambitious creators, coaches, and businesses ready to invest in high-converting systems and standout content. If you're looking to grow with clarity and confidence, you’re our people.

Do I need to be on camera?

Only if you want to. We tailor content to your comfort zone - whether that’s short-form video, voiceovers, animated visuals, or written storytelling.

How do we get started?

Start by filling out our short application. If we’re a fit, we’ll hop on a call to map out your goals and build a custom growth plan.